CreativeCubes.Co exists to enable success – as we look back over the past year, I’m filled with immense pride and excitement at the journey of WhyHive, a startup that has truly come into its own. Witnessing their progress from a nascent idea to a thriving business has been nothing short of inspiring. It’s a testament to the power of creativity, collaboration, and sheer hustle—principles.

The Winning Pitch and a New Beginning

It feels like just yesterday that WhyHive won our Pitch For A Spot competition, securing space at our Collingwood location. Their innovative approach and compelling vision stood out, and we were thrilled to welcome them into our creative community. This win was more than just a victory for WhyHive; it was a promise of potential, a glimpse into what happens when raw ideas are given the right environment to grow.

WhyHive’s Transformative Year

Proud doesn’t even begin to cover how I feel about WhyHive’s progress over the past year. They have come such a long way since winning the pitch competition. Their app has evolved into an indispensable tool for our team and has significantly improved knowledge, data insights and our subsequent workflow.

The journey began with a small yet significant change. Our marketing team leader, Louie, was able to save countless hours using WhyHive to sift through free text responses in our member surveys. What used to be a time-consuming and tedious process was transformed into a quick and seamless task. This efficiency was just the beginning.

Revolutionising Internal Analytics

WhyHive’s app has not only saved time but also revolutionised the way we handle analytics internally. Louie, who used to spend hours creating slide decks in Canva, now prepares his analytics presentations in just 10 minutes using WhyHive. The app’s user-friendly interface and powerful capabilities allow him to present directly from it. When our team has follow-up questions, we can explore the data together in real-time during meetings. This collaborative and dynamic approach to data analysis has been a game-changer.

The sleek and professional charts generated by WhyHive have also elevated the way we present insights to our executive team. Gone are the days of clunky Excel sheets; now, we showcase our findings with polished visuals that make a lasting impression.

From Humble Beginnings to Bright Futures

WhyHive’s story is a testament to the power of perseverance and innovation. From working in a warehouse with indoor rain to setting up after winning at CreativeCubes.Co in Collingwood, their journey has been marked by resilience and growth. It’s a journey that we at CreativeCubes.Co are incredibly proud to support and sit front row and witness.

As we look to the future, I am confident that WhyHive will continue to make waves in the industry. Their success is a shining example of what can happen when great ideas are nurtured in a creative and supportive environment. We are proud to be a part of their journey and excited to see where they go next.

So, if you haven’t already, check out WhyHive’s story and see for yourself the incredible impact they are making. Keep at it T and Matt i’m very excited and proud of you guys!

Stay Creative,


Author Tobi Skovron

More posts by Tobi Skovron

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