Your LinkedIn profile is an extension of your personal branding message, and if you don’t have one, you’re missing out potential opportunities. It doesn’t matter if you’re happily employed or looking for work either; LinkedIn isn’t just about finding a new job. Since launching in 2002, LinkedIn has pushed its way into the social media scene, and while it mightn’t have been the coolest platform a decade ago, it’s a non-negotiable now.

Perfecting your LinkedIn profile is easy too. Think of it as a digital resume, with a few branded tweaks thrown in. Creating the best possible LinkedIn profile will mean that you’ll get noticed too, and the potential for business connections and corporate collaborations is far greater when your profile is on brand.

LinkedIn 101. Start with the basics.
Like any other social media platform, a great profile picture is key, but you’ll want to keep this one professional. Keep last weekend’s festivities privately within Facebook, and use a photo for LinkedIn that shows your professional side. A clear, professional headshot is a great place to start when you’re building the best LinkedIn profile, and first impressions last so take it seriously. You’ll also want to make sure all your basic information is correct and visible, like your full name, position title and location.

Dig deep and be proud.
Your current and past work experience and job roles have made you what you are today, so include them on your profile and be proud of your experience. LinkedIn is no place for being shy; if you want a potential future employer to know how good you are at what you do, display it loud and proud, in an honest way. List your work experience and your background like your next job depends on it, and include your education history too. Fill in the blanks and include any relevant degrees, certificates or qualifications, even the ones you think don’t matter. If it’s got to do with your professional experience or it helps explain what kind of person you are in your personal life, include it.

Recommendations are crucial.
Recommendations on LinkedIn are like references on your resume, and they’re public proof of your skills and qualifications. Request a few recommendations from current or past colleagues, and have your skills backed by people who know you well.

Making sure your LinkedIn profile is complete, relevant and reflects your personal brand, will open doors when you least expect it. Having a powerful LinkedIn profile also strengthens your brand, and it’s an excellent resource for potential clients and customers to crosscheck your history in a professional way.

It would be a missed opportunity for us not to ask if we’re connected on LinkedIn so if we’re not connected already, we’ve hyperlinked it for your convenience.

Furthermore if you have tips and tricks yourself, don’t be shy… comment in the section below so we can continue to share successful ideas and grow together

Tobi Skovron

Author Tobi Skovron

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Siddharth Vadasseri
01:56 19 Jul 18
I've had the pleasure of working at Creative Cubes since it opened, and what I've loved most is that it isn't just desk space. Working here feels like being part of something. Every day you're surrounded by people pursuing their own endeavours, but doing it side by side in a community. The space itself is so well thought out and aesthetically pleasing, but beyond the beauty on the surface there is a depth here. The members are fantastic, the founders are involved and accessible, and the 'Happiness Team' provides a quality of customer service like no other co-working space I've been to. AND, it's pet friendly!
Judy Anderson
00:34 17 Jul 18
The 'Happiness Team' is what makes this co-working space stand out for me. I've worked out of several co-working spaces across Australia, Singapore & San Francisco. The customer experience at Creative Cubes is the best I've come across. For example, a happiness team member will physically walk to my desk to let me know when a guest has arrived, because they know I'm not always going to see the email notification. Sometimes they even buy me time if I'm running late! Brilliant.
Kristen Holden
02:32 17 Jul 18
The team at cubes are amazing and the space is modern and funky. They have a great mix of different businesses working in the space so the vibe is top notch as well. Would definitely recommend going down and taking a look for your office space or next event!
Lets Mingle
02:38 29 Jun 18
This is one of the best co-working spaces in Melbourne! Loved my time here. Great vibe, great people and great location. The happiness team go above and beyond to ensure the experience of rocking up to work is an enjoyable one! 5/5 from me!
nicole iglicki
00:26 17 Jul 18
Love this co working space.It offers both independent offices and or communal co-working space which is designed to collaborate with other members. It is decorated perfectly and the internet is fast! The Happiness Team also go out of their way to make you feel comfortable and will meet all your required needs.
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